coffeecorner.ro
From idea to shelf, all under one roof.
Coffee Corner started from a real passion for coffee, with its own specialty coffee brand, 100% Arabica beans from origins such as Ethiopia, Costa Rica or Colombia, and a catalogue that covers the home consumer, the HoReCa operator and the office manager alike. What was missing was the link between passion and sales: an online store that shows the selection the way it deserves, and an advertising system that brings the right people to the shelf.
Three different audiences, a wide catalogue, an own brand to defend. Without a solid website and advertising designed end to end, an offer like this stays a beautiful shop window that nobody sees. This is where we came in: not in pieces, but across the whole chain.
A Shopify store built around coffee
We set up the store on Shopify and structured the catalogue around the real logic of coffee: beans, ground, capsules, espresso, single-serve, plus tea, chocolate, vending products and machines, from home machines to HoReCa espresso machines. The own specialty brand has pride of place, while the consumer, the café and the office each find their way through the same storefront.
Meta Ads, from awareness to purchase
On Meta we built the advertising across the whole funnel, not just the last touch. We took the message from “there is a specialty coffee made with passion” all the way to the person adding to the basket, keeping the brand close to people who drink coffee every day and only need a good reason to try.
Google Ads, present exactly at intent
On Google we covered search, the moment when someone is actively looking for specialty beans, capsules, an espresso machine or office supplies. Where Meta creates the desire, Google catches it at the right time, when the buying intent is already formed.
A brand that works as a whole.
Coffee Corner went from an idea to a complete online store and advertising that works on Meta and Google as one system, not three separate things. Website, ads and search speak the same language because they were designed together, by the same partner. The store’s footer credits us as such: a project delivered by Transilvania Marketing, from idea to growth, all under one roof.
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